Posts tagged Facebook
Facebook Credits could become official currency of the internet
Apr 2nd
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Saturday, Apr 02, 2011 Gulf News
Dubai The expected boom in digital currency via handheld devices and near field communication (NFC) could be buoyed by the growing popularity of Facebook Credits.
As more telcos, mobile phone manufacturers and retailers combine forces to enable NFC-enabled phone users to pay for goods wirelessly with the swipe of their smartphones, Facebook is working to make it easier for its 500 million members to use the brand’s very own digital currency to buy goods.
Ten Facebook Credits are the equivalent of one dollar and can be purchased by clicking on the payment tab on Facebook members’ profile pages. Or credits can be purchased via gift cards sold at major US retailers such as Wal-Mart and Target.
Jonathon Fisher, head of global consumer finance research at Euromonitor International, said in a report that “Facebook Credits have the potential to become the official currency for the internet in a way that no other virtual currency before it could ever do.
Hassle-free
“Facebook is pushing it as the one-stop currency for members to purchase on-line games and applications on its network without the hassle of exchange rates across the world. That is important given that about 70 per cent of Facebook’s 500 million users live outside of the US where the network was founded in 2004.”
Fisher told Gulf News from his Chicago office said that Facebook could very well push its own credits into the international realm where other similar internet currency bids failed because Facebook has unsurpassed clout on a global scale.
Facebook is “way ahead of the game. It’s about leveraging these [500] million users — or roughly the population of Latin America — and demonstrating added value in purchasing lifecycle to them.”
Facebook’s platform marketing manager Deb Liu said since its formation in May 2009, Facebook Credits as a virtual currency are used primarily by gamers.
“People enter their payment information once and can buy, earn and spend safely across lots of different games,” Liu said. “Facebook Credits is currently used in more than 350 applications from 150 developers representing more than 70 per cent of virtual goods transactions volume on Facebook.
“Many of our partners have seen great results so far with Facebook Credits, including Zynga, Playfish, CrowdStar, Digital Chocolate, PopCap, Arkadium and others.”
Euromonitor’s Fisher, meanwhile, believes it may only be a matter of time before Facebook Credits will be used to buy physical goods in person at real world stores such as Wal-Mart and Target.
“I absolutely see Facebook Credits extending beyond the gaming environment,” Fisher said, noting there are already signs of third-party companies distributing goods for virtual currency. “For example, the deal with Warner Bros to allow users to rent movies via Facebook movie pages and pay with Facebook Credits demonstrates an early foray into extending the reach of their digital currency,” he said.
Looking ahead
“A future Facebook payment system would most likely allow for purchases both online and at the point of sale. Using Facebook Credits, an individual could one day walk into a retailer and use their NFC-enabled mobile phone to purchase goods. Facebook could combine payments, loyalty, discounts and viral marketing all delivered via a mobile phone.”
By Derek Baldwin Business Features Reporter
© Gulf News 2011. All rights reserved.
From www.zawya.com
RCom ties up with Facebook
Mar 25th
MUMBAI, INDIA: Reliance Communications and Facebook on Wednesday announced the launch of a new Facebook mobile app, exclusively available for Reliance subscribers in India, for a period of three months.
Reliance customers using their Facebook account can now stay connected on their mobile phones without having to upgrade to a smartphone, said a press release. The mobile operator is providing an offer where all users can enjoy this app free for three months without incurring any data charges.
“This agreement between Reliance Communications and Facebook will unleash the real power of social networking in India. This tie-up will enable anytime anywhere access to Facebook from almost every popular handset model currently available in India,” said Prashant Gokarn, 3G business head, Reliance Communications.
RCom said the Facebook app provides a ‘smartphone like’ experience on feature phones. It brings most of the popular features and user experience already deployed on Facebook mobile app for smartphones too and is optimized for speed and performance on the RCom network.
It enables users to view photos from their mobile handset and synchronize the local address book contacts with the Facebook friends. It also allows Facebook login to third-party services within the app such as news, sports and games.
The new Facebook app for Java-powered feature phones would be made available for most of the popular handset models in India, the release added.
From www.ciol.com
RCom unveils Facebook mobile app for feature phones
Mar 23rd
Reliance and Facebook announced the launch of a new Facebook mobile app exclusively available for Reliance subscribers in India for a 3 month period. The new Facebook app for Java-powered feature phones will be made available for most of the popular handset models in India. Reliance customers who are also Facebook users can now stay connected on their mobile phones without having to upgrade to a smartphone. Reliance will be the first and only operator in India to offer this app. Reliance is providing a special promotional offer where all users can enjoy this app free for three months without incurring any data charges.
The Facebook app provides a ‘smartphone like’ experience on feature phones. It brings most of the popular features and user experience already deployed on Facebook mobile app for smartphones to, and is optimized for speed and performance on the Reliance Communications network. It includes several new and unique features that enable people to stay connected through Facebook including:
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Viewing photos from your mobile phone
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Synchronizing your local address book contacts with your Facebook friends
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Facebook login to third party services within the app, such as news, sports, games, and weather
The new Facebook app is optimized to use as little data as possible while still providing a great user experience thus making it much cheaper for regular users. The app will be available for Reliance Communications customers to download without incurring any data charges from RWorld on their Reliance phones by typing – http://wap.rworld.co.in.
“This agreement between Reliance Communications and Facebook will unleash the real power of Social Networking in India. This tie-up will enable anytime anywhere access to Facebook from almost every popular handset model currently available in India”, said Prashant Gokarn, 3G Business Head, Reliance Communications. “Our mobile network spanning 24000 towns and 6 Lakh villages serving 97% of Indian population will also promote access to popular social networking platforms across the length and breadth of the country”, he added.
“We are always looking to work with innovative operators on ways to enable people to easily access Facebook wherever they are,” said Henri Moissinac, Head of Mobile Business, Facebook. “Through our collaboration with Reliance Communications, we’re thrilled to offer yet another way for people to stay connected with their friends and family through Facebook and bring a high quality and high speed mobile app experience to feature phones in an affordable way.”
From www.indiainfoline.com
Facebook snaps up feature phone app maker Snaptu
Mar 21st
Social networking goliath Facebook has acquired mobile application platform provider Snaptu, its partner on the Facebook for Feature Phones application launched earlier this year. Financial terms were not disclosed, although reports peg the acquisition price between $60 million and $70 million. Snaptu confirmed the deal on its blog, adding the acquisition is expected to close within a few weeks.
Facebook for Feature Phones launched in January, targeting international markets like India, Brazil, Singapore, Hong Kong and Mexico, and promises a user experience incorporating the platform’s most popular features. Supporting over 2,500 handsets, from manufacturers including Nokia, Sony Ericsson and LG Electronics, Facebook for Feature Phones includes an easier-to-navigate homescreen, contact synchronization and accelerated scrolling of photos and friend updates. Snaptu states it will be “working hard to offer a richer and more advanced Facebook app on virtually every mobile phone.”
Last week, Snaptu unveiled a new solution giving feature phone users on-the-go access to professional networking service LinkedIn. The Snaptu app enables LinkedIn users to view their update stream, gather “meeting intelligence” about customers and partners, and extend and accept network invitations. Users can also access connections to view how their networks have grown, identify mutual contacts and explore profile changes.
For more:
- read this Snaptu blog entry
Related articles:
LinkedIn, Snaptu team for feature phone app
Facebook targets feature phones with new mobile app
Facebook for Android update adds new photo-sharing tools
Facebook launches single sign-on mobile apps access
Facebook trialing location-based check-in incentives
Facebook squashes branded smartphone rumors
From www.fiercemobilecontent.com
Facebook snaps up Snaptu for push into feature phone market
Mar 21st
Acknowledging that the majority of phones sold around the world are on-smartphone models, Facebook has agreed to buy Israeli start-up Snaptu, which offers social networking services on simpler phones.
As many as four in ten Facebook users currently connect from their mobile phones. But with IDC data showing that smartphones account for less than a quarter of worldwide mobile phone sales, Facebook’s keen to mop up some of the rest.
Snaptu’s apps are claimed to run on 80 percent of all mobile devices. It last week launched a slimmed-down version of LinkdIn for feature phones, and launched a Facebook app at the beginning of this year.
“Earlier this year, we announced the launch of a new Facebook mobile application to give people a great mobile experience on a broad range of feature phones. The Facebook for Feature Phones app currently works on more than 2,500 devices,” says Snaptu on its website.
“We soon decided that working as part of the Facebook team offered the best opportunity to keep accelerating the pace of our product development. And joining Facebook means we can make an even bigger impact on the world.”
Financial terms of the agreement weren’t disclosed, although Israeli media report that the deal’s worth between $40 and $70 million. It’s expected to close in the next few weeks.
From www.tgdaily.com
South Carolina bill targets prisoners on Facebook
Mar 21st
COLUMBIA – Islam Dunn updates his Facebook page with a phone like so many other 19-year-olds, only he must hide the device so the prison guards don’t notice.
The proliferation of cell phones smuggled into prisons has some inmates routinely updating their status from the inside, and South Carolina is considering becoming the first state to make that a crime.
The measure would add 30 days to a prisoner’s sentence if he is caught interacting on social networking sites via cell phone. The bill goes a step further, too, making it illegal for anyone to set up a page for a prisoner, which legal experts say violates inmates’ free speech rights even if they are using contraband cell phones.
Rep. Wendell Gilliard, a Democrat from Charleston who proposed the law, said crime victims shouldn’t have to worry about seeing or being threatened by a prisoner online. There’s also a fear convicts are coordinating criminal activity.
“We now know that the criminals behind bars are using this as a method of intimidation. People’s lives are threatened. They’re sending out coded messages through social networking,” Gilliard said. “How can we as a society stand by and do nothing?”
Tarangie Tyler’s family was terrorized nearly two years ago by Dunn and a group of men who were trying to rob their home. Her 34-year-old husband, Jerry, was shot to death in the attack after four men, including Dunn, kicked in the door of their home.
Tyler moved her five children to a safer neighborhood, but now fears they could be intimidated by simply logging on to the computer that sits on their kitchen counter.
“To hear that one of them has a Facebook, it’s scary,” said Tyler, 35. “I don’t think they should have Facebook, because of the crime that they did. … If they want to communicate, that’s what a pencil and paper are for.”
Prisoners are free to exchange letters with people on the outside, but their mail is monitored. Inmates in federal prison and a handful of other jurisdictions also have limited access to e-mail, and typically can only send it to people who have previously agreed to it.
Yet smart phones provide easy access to social networking sites, and it’s difficult for corrections officials to keep up. Some inmate pages are obvious, with photos of themselves in prison. Others are set up and run by relatives or friends.
Facebook already prohibits third-party profiles and takes them down when they find out. The company also deactivates prisoner pages when they become aware of them, regardless of who set up the pages.
In Oklahoma, a man serving 30 years for the murder of a sheriff was moved to solitary confinement after he used a smuggled cell phone to post pictures and comments on Facebook.
Officials in California, having seized nearly 11,000 mobile phones from prisoners last year, started setting up system that would capture every cell phone signal from a prison and block unauthorized calls, a program already used in Mississippi and in the works in South Carolina.
“I don’t doubt that there are inmates who use contraband cell phones and social media to connect with their families,” said Terry Thornton, a spokeswoman for the California Department of Corrections and Rehabilitation. “But we also have evidence that they’re using contraband cell phones … to harass victims to threaten other people and to engage in all other sorts of criminal activity.”
On Dunn’s page, he wrote that was tired of being in prison and asked friends to put money on his prepaid debit card.
“All i want is my life bac,” Dunn updated January 29 from Facebook’s mobile web application. In an update on his birthday, Dunn said: “got SO high.” A few weeks later he wrote: “its really hard 2 find luv n jail.lol.”
Corrections officials were unaware of Dunn’s Facebook page, and department spokesman John Barkley said an investigator would search the inmate’s cell.
Some of Dunn’s 200 friends have written messages on his wall, many telling him to stay positive during his 20-year stint for attempted armed robbery. Andrea Watson, a friend of Dunn’s family, said she received a Facebook friend request from him several months ago. She didn’t understand exactly how Dunn was going online from prison and she really didn’t care.
“Islam is a very intelligent young man,” said Watson, a 39-year-old nurse in Columbia. “I feel like it’s very important to keep giving Islam some encouraging messages because Islam feels like he has nothing and nobody.”
The South Carolina bill has support from a dozen lawmakers, including the Republican House speaker, but it’s not clear whether it will pass. If it becomes law, prisoners who use cell phones to interact online would be fined $500 and detained up to 30 more days. Those who set up profiles would face similar punishment.
The American Civil Liberties Union opposes the South Carolina measure and successfully fought a similar law in Arizona in 2003, before the boom in smuggled phones behind bars.
That law was different than the one being proposed in South Carolina, though, because it prohibited people from helping inmates access the Internet indirectly using telephone, letters or a network of family, friends or activists on the outside. The law was passed after a murder victim’s family complained about an ad posted on the Internet that solicited pen pals for the convict.
A federal judge struck down the law, ruling it was one thing to stop inmates from using the Internet in jail but quite another to hinder their access to it through intermediaries.
“Efforts of this kind are just an attempt to beat up on prisoners because we don’t like them,” said David Fathi, director of the ACLU’s National Prison Project. “The First Amendment protects speech, even if it’s speech that some people don’t want to see. The response to seeing something that you don’t like on the Internet is, don’t look at it.”
Acknowledging that inmates should not be allowed unfettered access to cell phones, Fathi said that once they get them, their online use shouldn’t be restricted.
“There is no First Amendment objection to prison officials saying prisoners can’t have cell phones, and doing the appropriate searches to make sure that rule is followed,” Fathi said. “But that’s completely different than something like this bill that tries to regulate prisoners’ speech in the outside world.”
Despite the Arizona ruling, Gilliard – who is sponsoring at least four other tough-on-crime bills this session – said he considers it necessary to criminalize the profiles themselves to show inmates how seriously South Carolina views their online activity.
Kay Harrison thought she had seen the last of the man who gunned down her niece and another woman outside a South Carolina courthouse during a heated custody dispute. She resettled into life as a single mom in suburban Atlanta, and about two years ago, the 53-year-old Harrison set up a Facebook account to keep up with friends.
On a whim, she searched for her niece’s killer, Michael Godfrey.
“And there he was,” Harrison said. “There was no disclaimer saying, ‘Oh, by the way, I’m a felon, I murdered two people.’ … I didn’t sleep a wink that night.”
From thetandd.com
US–Facebook-Prisoners, 1st
Mar 21st
COLUMBIA, S.C. — Islam Dunn updates his Facebook page with a phone like so many other 19-year-olds, only he must hide the device so the prison guards dont notice.
The proliferation of cell phones smuggled into prisons has some inmates routinely updating their status from the inside, and South Carolina is considering becoming the first state to make that a crime.
The measure would add 30 days to a prisoners sentence if he is caught interacting on social networking sites via cell phone. The bill goes a step further, too, making it illegal for anyone to set up a page for a prisoner, which legal experts say violates inmates free speech rights even if they are using contraband cell phones.
Rep. Wendell Gilliard, a Democrat from Charleston who proposed the law, said crime victims shouldnt have to worry about seeing or being threatened by a prisoner online. Theres also a fear convicts are coordinating criminal activity.
We now know that the criminals behind bars are using this as a method of intimidation, Gilliard said. Peoples lives are threatened. Theyre sending out coded messages through social networking. How can we as a society stand by and do nothing?
Tarangie Tylers family was terrorized nearly two years ago by Dunn and a group of men who were trying to rob their home. Her 34-year-old husband, Jerry, was shot to death in the attack after four men, including Dunn, kicked in the door of their home.
Tyler moved her five children to a safer neighborhood, but now fears they could be intimidated by simply logging on to the computer that sits on their kitchen counter.
To hear that one of [the men] has a Facebook, its scary, said Tyler, 35. I dont think they should have Facebook, because of the crime that they did. … If they want to communicate, thats what a pencil and paper are for.
Prisoners are free to exchange letters with people on the outside, but their mail is monitored. Inmates in federal prison and a handful of other jurisdictions also have limited access to e-mail, and typically can only send it to people who have previously agreed to it.
Yet smart phones provide easy access to social networking sites, and its difficult for corrections officials to keep up. Some inmate pages are obvious, with photos of themselves in prison. Others are set up and run by relatives or friends.
Facebook already prohibits third-party profiles and takes them down when they find out. The company also deactivates prisoner pages when they become aware of them.
In Oklahoma, a man serving 30 years for the murder of a sheriff was moved to solitary confinement after he used a smuggled cell phone to post pictures and comments on Facebook.
Officials in California, having seized nearly 11,000 mobile phones from prisoners last year, started setting up system that would capture every cell phone signal from a prison and block unauthorized calls, a program already used in Mississippi and in the works in South Carolina.
I dont doubt that there are inmates who use contraband cell phones and social media to connect with their families, said Terry Thornton, a spokeswoman for the California Department of Corrections and Rehabilitation. But we also have evidence that theyre using contraband cell phones … to harass victims to threaten other people and to engage in all other sorts of criminal activity.
On Dunns page, he wrote that was tired of being in prison and asked friends to put money on his prepaid debit card.
All i want is my life bac, Dunn updated January 29 from Facebooks mobile web application.
Corrections officials were unaware of Dunns Facebook page, and department spokesman John Barkley said an investigator would search the inmates cell.
The South Carolina bill has support from a dozen lawmakers, including the Republican House speaker, but its not clear whether it will pass. If it becomes law, prisoners who use cell phones to interact online would be fined $500 and detained up to 30 more days. Those who set up profiles would face similar punishment.
The American Civil Liberties Union opposes the South Carolina measure and successfully fought a similar law in Arizona in 2003, before the boom in smuggled phones behind bars.
That law was different than the one being proposed in South Carolina, though, because it prohibited people from helping inmates access the Internet indirectly using telephone, letters or a network of family, friends or activists on the outside. The law was passed after a murder victims family complained about an ad posted on the Internet that solicited pen pals for the convict.
A federal judge struck down the law, ruling it was one thing to stop inmates from using the Internet in jail but quite another to hinder their access to it through intermediaries.
From www.semissourian.com
South Carolina bill targets prisoners on Facebook
Mar 20th
Islam Dunn updates his Facebook page with a phone like so many other 19-year-olds, only he must hide the device so the prison guards don’t notice.
The proliferation of cell phones smuggled into prisons has some inmates routinely updating their status from the inside, and South Carolina is considering becoming the first state to make that a crime.
The measure would add 30 days to a prisoner’s sentence if he is caught interacting on social networking sites via cell phone. The bill goes a step further, too, making it illegal for anyone to set up a page for a prisoner, which legal experts say violates inmates’ free speech rights even if they are using contraband cell phones.
Rep. Wendell Gilliard, a Democrat from Charleston who proposed the law, said crime victims shouldn’t have to worry about seeing or being threatened by a prisoner online. There’s also a fear convicts are coordinating criminal activity.
“We now know that the criminals behind bars are using this as a method of intimidation. People’s lives are threatened. They’re sending out coded messages through social networking,” Gilliard said. “How can we as a society stand by and do nothing?”
Tarangie Tyler’s family was terrorized nearly two years ago by Dunn and a group of men who were trying to rob their home. Her 34-year-old husband, Jerry, was shot to death in the attack after four men, including Dunn, kicked in the door of their home.
Tyler moved her five children to a safer neighborhood, but now fears they could be intimidated by simply logging on to the computer that sits on their kitchen counter.
“To hear that one of them has a Facebook, it’s scary,” said Tyler, 35. “I don’t think they should have Facebook, because of the crime that they did. … If they want to communicate, that’s what a pencil and paper are for.”
Prisoners are free to exchange letters with people on the outside, but their mail is monitored. Inmates in federal prison and a handful of other jurisdictions also have limited access to e-mail, and typically can only send it to people who have previously agreed to it.
Yet smart phones provide easy access to social networking sites, and it’s difficult for corrections officials to keep up. Some inmate pages are obvious, with photos of themselves in prison. Others are set up and run by relatives or friends.
Facebook already prohibits third-party profiles and takes them down when they find out. The company also deactivates prisoner pages when they become aware of them, regardless of who set up the pages.
In Oklahoma, a man serving 30 years for the murder of a sheriff was moved to solitary confinement after he used a smuggled cell phone to post pictures and comments on Facebook.
Officials in California, having seized nearly 11,000 mobile phones from prisoners last year, started setting up system that would capture every cell phone signal from a prison and block unauthorized calls, a program already used in Mississippi and in the works in South Carolina.
“I don’t doubt that there are inmates who use contraband cell phones and social media to connect with their families,” said Terry Thornton, a spokeswoman for the California Department of Corrections and Rehabilitation. “But we also have evidence that they’re using contraband cell phones … to harass victims to threaten other people and to engage in all other sorts of criminal activity.”
On Dunn’s page, he wrote that was tired of being in prison and asked friends to put money on his prepaid debit card.
“All i want is my life bac,” Dunn updated January 29 from Facebook’s mobile web application. In an update on his birthday, Dunn said: “got SO high.” A few weeks later he wrote: “its really hard 2 find luv n jail.lol.”
Corrections officials were unaware of Dunn’s Facebook page, and department spokesman John Barkley said an investigator would search the inmate’s cell.
Some of Dunn’s 200 friends have written messages on his wall, many telling him to stay positive during his 20-year stint for attempted armed robbery. Andrea Watson, a friend of Dunn’s family, said she received a Facebook friend request from him several months ago. She didn’t understand exactly how Dunn was going online from prison and she really didn’t care.
“Islam is a very intelligent young man,” said Watson, a 39-year-old nurse in Columbia. “I feel like it’s very important to keep giving Islam some encouraging messages because Islam feels like he has nothing and nobody.”
The South Carolina bill has support from a dozen lawmakers, including the Republican House speaker, but it’s not clear whether it will pass. If it becomes law, prisoners who use cell phones to interact online would be fined $500 and detained up to 30 more days. Those who set up profiles would face similar punishment.
The American Civil Liberties Union opposes the South Carolina measure and successfully fought a similar law in Arizona in 2003, before the boom in smuggled phones behind bars.
That law was different than the one being proposed in South Carolina, though, because it prohibited people from helping inmates access the Internet indirectly using telephone, letters or a network of family, friends or activists on the outside. The law was passed after a murder victim’s family complained about an ad posted on the Internet that solicited pen pals for the convict.
A federal judge struck down the law, ruling it was one thing to stop inmates from using the Internet in jail but quite another to hinder their access to it through intermediaries.
“Efforts of this kind are just an attempt to beat up on prisoners because we don’t like them,” said David Fathi, director of the ACLU’s National Prison Project. “The First Amendment protects speech, even if it’s speech that some people don’t want to see. The response to seeing something that you don’t like on the Internet is, don’t look at it.”
Acknowledging that inmates should not be allowed unfettered access to cell phones, Fathi said that once they get them, their online use shouldn’t be restricted.
“There is no First Amendment objection to prison officials saying prisoners can’t have cell phones, and doing the appropriate searches to make sure that rule is followed,” Fathi said. “But that’s completely different than something like this bill that tries to regulate prisoners’ speech in the outside world.”
Despite the Arizona ruling, Gilliard _ who is sponsoring at least four other tough-on-crime bills this session _ said he considers it necessary to criminalize the profiles themselves to show inmates how seriously South Carolina views their online activity.
Kay Harrison thought she had seen the last of the man who gunned down her niece and another woman outside a South Carolina courthouse during a heated custody dispute. She resettled into life as a single mom in suburban Atlanta, and about two years ago, the 53-year-old Harrison set up a Facebook account to keep up with friends.
On a whim, she searched for her niece’s killer, Michael Godfrey.
“And there he was,” Harrison said. “There was no disclaimer saying, ‘Oh, by the way, I’m a felon, I murdered two people.’ … I didn’t sleep a wink that night.”
From www.santamariatimes.com
Internet by the Minute, Free Facebook Lure Emerging-Market Mobile Clients
Mar 9th
Rusdi, an Indonesian office worker, has never had a home Internet connection. Since getting a Samsung Electronics Co. smartphone, he now gets online every day and pays 2 cents a minute to carrier PT Indosat.
“I need entertainment while waiting for my wife shopping,” said Rusdi, 26, who doesn’t have a family name. “Mobile Internet is the only answer.”
From Indonesia to Brazil, emerging market carriers are breaking Web services into more affordable, bite-sized pieces to hook clients like Rusdi on using the Internet on their phones. Carriers are offering unlimited surfing plans for a day or as little as a minute and dangling free access to Facebook Inc. and Twitter Inc. to lure customers, particularly younger people.
“It’s a teaser concept, with the idea that eventually users will upgrade,” said Marc Einstein, an analyst at Frost & Sullivan Inc. in Tokyo, who has advised carriers including NTT DoCoMo Inc. and Telstra Corp. “Most of these countries have a very large youth market.”
Unlike in the U.S. and Europe, where most users sign up for contracts of a year or more and pay monthly for their Internet and voice services, the clients of emerging-market carriers are almost all prepay customers. Clients in those markets often don’t have the credit to qualify for contracts or prefer the flexibility of paying for communications services with the money they have available.
Indonesians With Smartphones
Carriers in Asia and Latin America are figuring out ways to offer online access profitably without making it too expensive or producing unexpected charges. Competition among handset makers is also reducing the prices for phones that can access the Internet.
Only about 2 percent of Indonesians have Internet connections at home, though 60 percent access the Web through Internet cafes and other alternatives, Einstein said.
Rusdi said he uses the mobile Internet about 15 minutes a day with funds from a prepaid card he tops up about once a month for 200,000 rupiah ($23). His phone is Samsung’s Star, a touchscreen device that runs on Jakarta-based Indosat’s second- generation mobile network, not the faster 3G network used by advanced handsets such as Apple Inc. (AAPL)’s iPhone.
“There was a Facebook app installed on the device, and the device fit my budget,” Rusdi said. He paid 1.3 million rupiah for his Star. Indosat is the second largest carrier in Indonesia behind PT Telekomunikasi Indonesia.
Prepaid Customers
While Rusdi’s 2 cents a minute of Internet access may not seem like much, it adds up quickly in countries where the average revenue per user is about $2 a month, said Einstein.
Indosat is using Internet promotions to boost revenue and to improve customer loyalty in a market where many consumers use multiple devices with different carriers, said Djarot Handoko, a company spokesman. Prepaid customers make up at least 95 percent of Indosat’s 44.3 million clients, and about 85 percent of them pay for Internet access, he said.
Smartphones climbed to 12 percent of mobile-phone shipments in Indonesia last year, from 4.4 percent in 2008, according to market researcher IDC. That compares to 18 percent for the Asia- Pacific region in 2010 and 38 percent for the U.S.
Rogerio Takayanagi, marketing director for Brazilian mobile-phone company Tim Participacoes SA (TCSL4), said he was grappling with the problem of how to boost mobile Internet growth when he took a trip to Asia last August to see how his counterparts overseas were handling the challenge.
Free Facebook Access
“Our main inspiration came from Indonesia,” Takayanagi said in a phone interview. “It was very clear for us that playing in emerging markets is completely different from Europe and the U.S. Trying to replicate from what works in those markets in Brazil does not work.”
Tim introduced its Brazil-tailored version of what Takayanagi saw in Indonesia, a service called Infinity Web, in late September. Fifty centavos (30 cents) would buy the user a full day of unlimited Web access. By early this year, Tim, which has about 52 million users, was getting 8 million clients a month on Infinity Web.
Rio de Janeiro-based Tim is one of several emerging-market carriers around the world that offer 0.facebook.com, a scaled- down version of the Palo Alto, California-based social- networking site for phones that don’t have the Web-browsing power of smartphones. Clients who download the application get three months of free Facebook access through their phones.
Mimics Internet Cafes
To further boost growth, handset prices must come down, Takayanagi said. Tim has made headway by working with Samsung and LG Electronics Inc. (066570) to produce phones with a proprietary operating system, reducing royalty payments. While the phones lack the processing power of more expensive devices, they have large screens and full keyboards, making them fit for Web browsing.
Tim is the third largest carrier in Brazil, trailing Vivo Participacoes SA (VIV) and America Movil SAB.
Part of the appeal of “snack-sized” Web access on phones is that it mimics Internet cafes, which also charge users based on the time they spend rather than the data they consume, said Joanna Africa, head of platform management at Globe Telecom Inc. (GLO), the second-biggest wireless carrier in the Philippines.
“The Philippine consumer understood the Internet in hours,” Africa said in an e-mail. “Mobile Internet addresses the snacking requirements, i.e. the need to post updates on Facebook or needing to quickly check information through Google.”
‘Holding the World’
Globe has determined that prepaid customers are willing to spend about 5,000 Philippine pesos ($115) for an Internet- capable device, Africa said. Smartphones with operating systems such as Google Inc. (GOOG)’s Android should begin to reach $100 this year, she said.
Budhiwan Pradhana, a record-label promoter in Jakarta, has upgraded, paying about $339 six months ago to get a BlackBerry device from Research in Motion Ltd. (RIM) to replace his Sony Ericsson Mobile Communications AB handset. His carrier, Jakarta-based XL, automatically deducts 99,000 rupiah ($11) a month for Web access and BlackBerry messaging from his prepaid plan.
With his new phone, Pradhana said he can upload images directly to his Facebook account. He also chats with friends on Yahoo Inc.’s and RIM’s instant-messaging services. He said he rarely accessed the Internet with his old phone, finding it too costly.
“This device helps me in working and in my social life,” said Pradhana, 30. “The technology development makes me feel like I’m holding the world.”
To contact the reporters on this story: Crayton Harrison in Mexico City at tharrison5@bloomberg.net; Femi Adi in Jakarta at fadi1@bloomberg.net
To contact the editor responsible for this story: Peter Elstrom at pelstrom@bloomberg.net
From www.bloomberg.com
Facebook buys mobile chat service Beluga
Mar 2nd
Bangalore: Social networking giant Facebook has completed the buy-out of Beluga, a mobile group messaging service. Facebook is interested in the technology behind Beluga which was formed by three ex-Google employees. Beluga, founded in July 2010, provides an app for mobile phones that allows instant group chats from your phone. The Facebook-Beluga deal news was broken by TechCrunch, however the figures of the buy-out is not yet known.
Facebook will retain the staff of Beluga that comprises of Ben Davenport, Lucy Zhang and Jonathan Perlow. They will now work for the messaging team of Facebook. The acquisition could offshoot to a more group-oriented chat service from Facebook on the mobile medium.
As of now, Beluga will continue to function as it does and users of Beluga service will have their accounts intact. Facebook will announce its future plans for Beluga soon.
The timing of Facebook buying Beluga could have been more apt as the latter was all set to raise funds in an angel funding round anytime soon.
From www.siliconindia.com
